Start up ReelGenie was in the process of pivoting its business from a photo-sharing application to a word-of-mouth marketing solution for the travel industry. The founders needed to refine their story to reach a new audience and develop a website that reflected their updated brand.
HOW WE HELPED
Centerboard developed a fresh voice and tone for ReelGenie’s marketing materials. We created a new set of marketing messages to demonstrate immediate value and urgency to the target audience. We then crafted optimized web copy to attract and engage visitors.
The result was a cohesive story ReelGenie could share with investors and prospects.